How to manually add/install Facebook meta pixel code to a WordPress website?

Here is a quick tutorial on how you can add Facebook Pixel code to your WordPress website manually, without using any plugins. Facebook Pixel is a powerful tool for tracking and analyzing the behavior of your website’s visitors. By using Facebook Pixel you can start tracking and analyzing your website’s visitors.

You can add the pixel codes either to the theme’s headers or functions.php. If you choose to add it to theme functions, please use the following code and add your Facebook Pixel code. Alternatively, If you don’t want to use theme functions because theme updates may delete your code, you can also create your own custom plugin to add the Facebook Pixel code. Please check our other video for that.

Recent blogs